Mahalaxmi Saras 2017 4.2

MAHALAXMI SARAS 2017
Lai Bhaari!

Dazzling Delights of Rural India
Rural India is a treasure trove of amazing traditional products, ranging from gifts of nature to hand made arts-n-crafts. The inherent goodness of nature’s blessings, creativity and workmanship of rural artisans, intricate designs, vibrant colors bear an exclusive stamp of a place and its people. Fashion, lifestyle, health and nutrition, home and office décor, horticulture, cosmetics, collectibles… it’s truly inspiring how these products touch our everyday life.
Come, discover the dazzling delights of rural India!

SARAS. A platform to showcase and sell
SARAS is a marketing initiative conceived by the Ministry of Rural Development, Government of India to preserve tradition, promote talent and give a social and economic boost to artisans and craftsmen from the financially backward sections of society in rural India. SARAS is part of the India International Trade Fair (IITF) at Pragati Maidan, New Delhi every year. Over the years, these artisans have come together to form Self-Help Groups (SHGs) under the DeenDayal Antyodaya Yojana - National Rural Livelihood Mission (DAY - NRLM)

MAHALAXMI SARAS 2017
It is yet another purposeful platform at the State Level, creating financially uplifting opportunities for SHGs to showcase and sell handicrafts, handlooms, high quality and nutritious food products, etc at SARAS fairs. This is the 14th consecutive year, Govt. of Maharashtra is organizing the Regional SARAS.
Your support to Mahalaxmi Saras 2017 will go a long way in empowering the underprivileged women members of the Self Help Groups of all state across India.
Be there at Bandra Reclamation, MAHADA Ground No. 1, in front of
Lilavati Hospital, Bandra (W), Mumbai. 11th -23rd January, 2017